handbook

Sunday, September 9, 2007

 

Bullet Proof Baby

‘Welcome to Bullet Proof Baby Industries, the baby protection specialists.

I’m Stella Stevenson, Founder and CEO of BPB Industries. I’ve been an industrial designer all my life, and decided to establish ‘bullet proof baby’ when my first son, Randy, was nearly killed in a drive by shooting in 2004.

When stray bullets hit the pram but narrowly missed my son, I realised there was a gap in the market for a range of products to protect babies in today’s increasingly violent society. Since founding the business in 2005, we’ve gone from strength to strength, adding new products to our line, and winning awards for our product design innovations.’

(1.5meg Flash video)





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